The traditional career ladder is dead. In its place? A lattice of possibilities where your next move might be sideways, diagonal, or even down a rung, and that’s not just okay, it’s strategic.
This guide is for professionals who’ve built expertise in one domain and are now eyeing a different mountain to climb. Whether you’re a marketing director eyeing product management, a teacher considering instructional design, or a consultant ready to go in-house, the question isn’t “Can I make this leap?” It’s “How do I make this leap credible?
This isn’t a questionnaire—it’s a thinking tool.
Set aside 60-90 minutes in a space where you can think clearly. Pour a coffee. Silence your phone.
This is work that matters.Don’t overthink your answers. Your first instinct is usually more honest than your carefully crafted response. And remember: there are no wrong answers here, only revealing ones.
